5 Truths About Influencer Marketing

Influencer marketing is here to stay with nearly 90% of marketers saying that the ROI of influencer marketing compares to or exceeds other marketing tactics. Brands and businesses across industries are partnering with influencers to help drive engagement, reach a...

6 Top Tips for Building Your Influencer Relationships

You’ve identified, vetted, and connected with influencers who are in your niche and have an engaged and loyal following. But once you find your VIP influencers, what happens next? Partnering with influencers doesn’t stop after you launch your first campaign together....

Three Influencer Strategies to Use for a Successful Product Launch

Influencer marketing is a great way to build brand awareness and grow your audience of potential customers. Creating campaigns to launch new products is one of the most well-known ways for brands to partner with influencers. Influencers are highly trusted and seen as...
How To Start Your Influencer Marketing Efforts

How To Start Your Influencer Marketing Efforts

Starting your efforts in using influencer marketing can look a little different for everyone. It heavily depends on
Why Influencer Marketing is Effective

Why Influencer Marketing is Effective

Influencer marketing has reached brands from every corner of the internet. From smaller, independent brands to ...
How to Measure the ROI of Influencer Marketing

How to Measure the ROI of Influencer Marketing

Influencer marketing has been growing in popularity not only because it works, but also because the ROI of a ...
How to Scale Influencer Marketing for Your Business

How to Scale Influencer Marketing for Your Business

Influencer marketing is a key tool for many of today’s marketers and in the last five years has grown into a $5 - ...

About us.

Octoly is an influencer marketing platform that enables brands to collaborate with our community of 30K+ vetted influencers with a reach of over 3 billion engaged consumers.