by Hannah Sears | Oct 26, 2020 | Influencer Marketing Strategy
Written by Hannah Sears Step aside, big PR unboxings — sustainability has arrived. Influencers are becoming increasingly more conscientious about the ecological impact they have. This includes both their own consumption patterns and the products they use. From fashion...
by Hannah Sears | Oct 19, 2020 | Influencer Marketing Strategy
Written by Hannah Sears You’ve invested in an influencer marketing program — congratulations! Influencer marketing is a powerful tool that brands can use to launch new products, reach new customers, and build a community of loyal fans and followers. Brands are slated...
by Hannah Sears | Oct 12, 2020 | Influencer Marketing Strategy
Written by Hannah Sears The last three months of the year are some of the most important for retailers who want to capitalize on the holiday season. This year, the holidays may look different, but you can still step up your influencer campaigns for the peak season....
by Hannah Sears | Oct 5, 2020 | Influencer Marketing Strategy
Written by Hannah Sears Influencer marketing is an awesome way for brands to reach a wider audience, create authentic user-generated content, and convert more customers. But it takes more than just reaching out to an influencer and asking them to promote your brand....
by Hannah Sears | Sep 22, 2020 | Influencer Marketing Strategy
Written by Hannah Sears Influencer marketing is here to stay with nearly 90% of marketers saying that the ROI of influencer marketing compares to or exceeds other marketing tactics. Brands and businesses across industries are partnering with influencers to help drive...
by Hannah Sears | Sep 15, 2020 | Influencer Marketing Strategy
Written by Hannah Sears You’ve identified, vetted, and connected with influencers who are in your niche and have an engaged and loyal following. But once you find your VIP influencers, what happens next? Partnering with influencers doesn’t stop after you launch your...