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How to take advantage of TikTok’s success thanks to influencers

How to take advantage of TikTok’s success thanks to influencers

by Aurélie Poupée | Nov 12, 2021 | Influencer Marketing Strategy

Written by Aurélie Poupée TikTok is THE most popular social media platform of the last few years and so far, the most downloaded app in 2021. After being embraced by teenagers, the app became essential for a much wider audience. Today, for influencer marketing, TikTok...
What Nano and Micro Influencers Bring to the Table

What Nano and Micro Influencers Bring to the Table

by Laura Pitcher | Oct 6, 2021 | Influencer Marketing Strategy

Written by Laura Pitcher Here’s how using influencers with a smaller but more engaged following at scale can transform your marketing. When it comes to influencer marketing, it seems reasonable to assume that we as marketers should all be aiming for a coveted post on...
Incorporating Influencer UGC in Instagram and TikTok Ads

Incorporating Influencer UGC in Instagram and TikTok Ads

by Laura Pitcher | May 11, 2021 | Influencer Marketing Strategy, Social Media Content

Written by Laura Pitcher  Here’s how to utilize influencer UGC in your next social media ad campaign.  There’s no denying that social media has changed the way we consume ads. With many growing tired of traditional advertisements, it’s time for brands to get more...
Top Mom Influencers You Should Collaborate With on Octoly

Top Mom Influencers You Should Collaborate With on Octoly

by Laura Pitcher | May 3, 2021 | Influencer Marketing Strategy

Written by Laura Pitcher Here are the family content creators you should know about.  While many of us are familiar with the old saying “mother knows best,” this rings true across the influencer space also. Whether you’re launching a mother’s day campaign or looking...
The Dos and Don’ts of Communicating with Influencers

The Dos and Don’ts of Communicating with Influencers

by Hannah Sears | Mar 16, 2021 | Influencer Marketing Strategy

Written by Hannah Sears Influencers are a powerful force that marketers can use to reach a larger audience, launch new products, and increase brand awareness. But before developing a partnership, brands have to reach out to influencers to get the ball rolling....
12 Niche Influencer Communities You’ll Want to Engage with On Social Media

12 Niche Influencer Communities You’ll Want to Engage with On Social Media

by Laura Pitcher | Feb 11, 2021 | Influencer Marketing Strategy

The best social media channels provide a way for users to find community with like-minded people. This is something there’s no denying that the past year has taught us the importance of, with many turning online to feel more connected during lockdowns. This means that...
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About us

Octoly is an influencer marketing platform that enables brands to collaborate with our community of 30K+ vetted influencers with a reach of over 3 billion engaged consumers.

A propos d’Octoly

Octoly est une plateforme qui connecte votre marque avec des influenceurs et consommateurs pour générer à grande échelle des posts sur les réseaux sociaux et des avis produits authentiques sur vos plateformes e-commerce dans le but de renforcer votre notoriété de marque et de booster vos ventes.

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