by Hannah Sears | Apr 1, 2020 | Influencer Marketing Strategy
Written by Hannah Sears Influencer marketing campaigns can help you meet a variety of goals, from boosting conversions to growing brand awareness. But all campaigns are not created equal and you shouldn’t be using influencer marketing campaigns as a catch-all to meet...
by Hannah Sears | Mar 30, 2020 | Influencer Marketing Strategy
Written by Hannah Sears Brands are partnering with influencers now more than ever, recognizing the power they have as brand ambassadors. Influencers are an effective way to help increase brand awareness, build social proof, and cultivate a loyal customer base. The...
by Hannah Sears | Mar 12, 2020 | Influencer Marketing Strategy
Written by Hannah Sears Your influencer marketing campaigns are only as good as your results. But if you don’t know which results to track or how to measure success, then you’re going to end up frustrated and confused. When it comes to influencer marketing, there are...
by Hannah Sears | Mar 3, 2020 | Influencer Marketing Strategy
Written by Hannah Sears A key part of working with influencers is developing a plan for how to get your products into their hands. This usually means reaching out to an influencer, developing a relationship, getting their mailing information, and shipping the package...
by Hannah Sears | Feb 26, 2020 | Influencer Marketing Strategy
Written by Hannah Sears You know you need an influencer marketing program and you have the approval to get started, which means it’s time to start thinking about your gifting program. Sending gifts to influencers can be confusing and stressful–especially if...
