by Hannah Sears | Jul 27, 2020 | Influencer Marketing Strategy
Written by Hannah Sears Understanding how many people will potentially see your content is a key consideration when partnering with influencers and building influencer marketing campaigns. Many brands partner with influencers to increase brand awareness, drive...
by Hannah Sears | Jul 13, 2020 | Influencer Marketing Strategy
Written by Hannah Sears Partnering with influencers is a great way to support brand marketing efforts. The process can be pretty time-consuming, from identifying influencers in a specific industry to managing campaigns. Brands who want to streamline their influencer...
by Hannah Sears | Jul 6, 2020 | Influencer Marketing Strategy
Written by Hannah Sears If you’ve run an influencer marketing campaign in the past and been burned by it, you’re not alone. Working with influencers is fun and exciting, but if you don’t have the right strategic foundation, a lot can go wrong. Luckily, you can learn...
by Hannah Sears | Jul 1, 2020 | Influencer Marketing Strategy
Written by Hannah Sears Influencer marketing is impactful because influencers cut through the noise of traditional marketing tactics through authentic marketing that’s highly trusted by consumers. It’s no surprise that partnering with influencers who are the best fit...
by Hannah Sears | Jun 22, 2020 | Influencer Marketing Strategy
Written by Hannah Sears Influencer marketing is a highly effective tactic for brands who want to leverage user-generated content and social proof to drive sales and boost brand awareness. In the last five years, partnering with influencers has become a validated...
