by Hannah Sears | Feb 19, 2020 | Influencer Marketing Strategy
Written by Hannah Sears Influencers are individuals who have a loyal and engaged following on social media and who partner with brands and businesses to market products to their audience. Influencers focus on different topics and demographics and can have a range of...
by Hannah Sears | Feb 12, 2020 | Influencer Marketing Strategy
Written by Hannah Sears Once you’ve identified your influencers and gotten them on board, it’s time to start running campaigns. Influencer marketing can be used for a variety of different goals–boosting brand awareness, driving sales, and more. But before you...
by Hannah Sears | Feb 12, 2020 | Influencer Marketing Strategy
Written by Hannah Sears Working with influencers can make a great impact on increasing brand awareness and boosting the ROI of marketing campaigns but creating an influencer program that can scale comes with its challenges. From sourcing influencers to shipping...
by Hannah Sears | Jan 29, 2020 | Influencer Marketing Strategy
Written by Anne-Sophie Favrichon Influencer marketing has been growing in popularity not only because it works, but also because the ROI of a successful influencer marketing campaign can be huge. 89% of marketers say influencer marketing is equal to or better than...
by Hannah Sears | Jan 28, 2020 | Influencer Marketing Strategy
Written by Hannah Sears Influencer marketing is a key tool for many of today’s marketers and in the last five years has grown into a $5 – 10 billion dollar industry. Influencers help build brand awareness, boost engagement, and drive revenue and in many cases...
