What Nano and Micro Influencers Bring to the Table

Here’s how using influencers with a smaller but more engaged following at scale can transform your marketing.When it comes to influencer marketing, it seems reasonable to assume that we as marketers should all be aiming for a coveted post on the feed of a creator with...

Top 10 Wellness Influencers on Octoly

Check out Octoly’s Top 10 Wellness Influencers that create high-quality content across various areas in the space- from fitness, to nutrition, to clean beauty.

Incorporating Influencer UGC in Instagram and TikTok Ads

 Here’s how to utilize influencer UGC in your next social media ad campaign.  There’s no denying that social media has changed the way we consume ads. With many growing tired of traditional advertisements, it’s time for brands to get more creative in order to connect...
What Nano and Micro Influencers Bring to the Table

What Nano and Micro Influencers Bring to the Table

Here’s how using influencers with a smaller but more engaged following at scale can transform your marketing.When ...
Top 10 Wellness Influencers on Octoly

Top 10 Wellness Influencers on Octoly

Check out Octoly's Top 10 Wellness Influencers that create high-quality content across various areas in the space- from fitness, to nutrition, to clean beauty.
Incorporating Influencer UGC in Instagram and TikTok Ads

Incorporating Influencer UGC in Instagram and TikTok Ads

 Here’s how to utilize influencer UGC in your next social media ad campaign.  There’s no denying that social media ...
Top Mom Influencers You Should Collaborate With on Octoly

Top Mom Influencers You Should Collaborate With on Octoly

Here are the family content creators you should know about.  While many of us are familiar with the old saying ...
The Dos and Don’ts of Communicating with Influencers

The Dos and Don’ts of Communicating with Influencers

Influencers are a powerful force that marketers can use to reach a larger audience, launch new products, and ...
Shoppable Live Streams Will Be All the Rage in Beauty #OctolyPredicts

Shoppable Live Streams Will Be All the Rage in Beauty #OctolyPredicts

As shopping during a livestream becomes more popularized, brands will need to utilize influencers to create an authentic shopping experience
12 Niche Influencer Communities You’ll Want to Engage with On Social Media

12 Niche Influencer Communities You’ll Want to Engage with On Social Media

The best social media channels provide a way for users to find community with like-minded people. This is ...
Sustainability in the Age of Influencer Marketing

Sustainability in the Age of Influencer Marketing

Step aside, big PR unboxings — sustainability has arrived. Influencers are becoming increasingly more conscientious
How to Make the Most Out of Your Influencer Marketing Investment

How to Make the Most Out of Your Influencer Marketing Investment

You’ve invested in an influencer marketing program — congratulations! Influencer marketing is a powerful tool that ...
How to Prepare for Your Holiday and Peak Season Influencer Campaigns

How to Prepare for Your Holiday and Peak Season Influencer Campaigns

The last three months of the year are some of the most important for retailers who want to capitalize on the ...
5 of the Best Ways to Collaborate with Influencers

5 of the Best Ways to Collaborate with Influencers

Influencer marketing is an awesome way for brands to reach a wider audience, create authentic user-generated ...
5 Truths About Influencer Marketing

5 Truths About Influencer Marketing

Influencer marketing is here to stay with nearly 90% of marketers saying that the ROI of influencer marketing ...

About us.

Octoly is an influencer marketing platform that enables brands to collaborate with our community of 30K+ vetted influencers with a reach of over 3 billion engaged consumers.